Posting consistently. Without the panic.
Stop guessing.
Start posting.
One kit for everyone who makes things and wants them seen: TikTok, YouTube, Instagram, a newsletter. Idea bank, a posting rhythm you can actually keep, scripts that hook in three seconds, and a deal tracker so brand money stops being a surprise. Undated and reusable.
INSIDE
Idea Bank · Posting Rhythm · Hook Formulas · Script Page · Brand Deal Tracker · Monthly Review · 30-Day Run
Same calm style as trullz.com — free tools, zero hassle. Part of the TRULLZ product family (want the income side? get the Side Hustle Kit).
Four steps. Then post.
Page 3: write down who you make things for and what you are the go-to person for. One sentence. Everything else is noise.
Page 4: ten ideas now, not "when inspiration strikes". Ten is roughly two weeks of posts — the bank never runs dry again.
Page 5: pick a number you can hit in a bad week, not a good one. Two posts a week forever beats ten posts once.
Page 6: hook, promise, three beats, one call to action. Use it tonight on the idea with the most energy.
THE ONE RULE
Finished beats perfect, every single time. A posted B-idea teaches you something; a saved A-idea teaches you nothing.
Who is this for? Why you?
I help [who] to [result] by [what I actually do].
Trends that eat your soul, platforms you hate, daily posting you cannot keep. Write it down so you stop re-negotiating with yourself.
| Pillar | What it is | Roughly how often |
|---|---|---|
Prompts if the page stays empty: a mistake you made, a tool you use daily, something everyone gets wrong, a before/after, a question from a comment, a "nobody tells you this" take.
| # | Idea | Pillar | Posted |
|---|---|---|---|
| 1 | |||
| 2 | |||
| 3 | |||
| 4 | |||
| 5 | |||
| 6 | |||
| 7 | |||
| 8 | |||
| 9 | |||
| 10 |
A rhythm, not a sprint.
| Week | Mon | Tue | Wed | Thu | Fri | Sat | Sun | Total |
|---|---|---|---|---|---|---|---|---|
| 1 | ||||||||
| 2 | ||||||||
| 3 | ||||||||
| 4 |
Missed a day? Never miss twice. That is the whole system.
| Formula | My line |
|---|---|
| "Stop doing X if you want Y" | |
| "Nobody tells you this about X" | |
| "I tried X for 30 days — here is what happened" | |
| "X in 20 seconds" | |
| "The mistake that cost me X" |
What will they know or be able to do by the end?
One action only: follow, comment a word, save, click.
Get paid on time.
| Brand | Deliverable | Fee | Due | Paid |
|---|---|---|---|---|
REMEMBER
A brand that will not put the deal in writing will not pay on time either. One polite email settles it before you film anything.
Look back. Then post more.
One post slot per day. Small and consistent. 3 in a row earns a rest day.
One thing to do differently
One thing to stop
The post I keep avoiding
THE LAST THING
You do not need more gear, more confidence or a better camera. You need the next post. Everything on these pages exists to get you to the next post faster.
Questions? trullz.contact@gmail.com